This Privacy Policy explains how The Plucky Peacock (“we,” “us,” or “our”) collects, uses, shares, and protects personal information when you visit https://thepluckypeacock.com, place an order, contact support, or visit our boutique at 546 Jeff Rd NW, Huntsville, AL 35806.
Who we are
The Plucky Peacock is a clothing and accessories boutique based in Huntsville, Alabama. For privacy questions, contact info@thepluckypeacock.com or +1 (256) 469-3847.
Information we collect
Information you provide
- Name, email address, phone number, and shipping/billing address
- Order details, product preferences, and messages you send us
- Account or newsletter information if you opt in
Information collected automatically
- Device and browser type, approximate location derived from IP address
- Pages viewed, referring URLs, and basic analytics events
- Cookies or similar technologies used for site function and performance
Payment information
Payment card details are processed by our payment providers. We do not store full credit card numbers on our servers.
How we use information
- Process, fulfill, and deliver orders
- Provide customer support, returns, and shipping updates
- Improve our website, product assortment, and boutique experience
- Send transactional emails (order confirmations, shipping notices)
- Send marketing messages only when you have opted in or as permitted by law
- Detect fraud, secure our systems, and meet legal obligations
Legal bases (where applicable)
Depending on your location, we may process information to perform a contract (your order), with your consent, for legitimate interests such as improving our services, or to comply with law.
Sharing of information
We do not sell your personal information. We may share limited data with:
- Service providers who help us operate the storefront, process payments, ship packages, host email, or analyze site traffic
- Carriers needed to deliver your order
- Professional advisors or authorities when required by law or to protect rights and safety
These parties may only use information as needed to perform services for us or as required by law.
Cookies and analytics
We use essential cookies for cart and checkout functionality and may use analytics tools to understand how visitors use the site. You can control cookies through your browser settings. Disabling cookies may affect cart or checkout features.
Data retention
We keep order and customer records as long as needed to fulfill orders, handle returns, meet tax and accounting requirements, and resolve disputes. Marketing contacts are retained until you unsubscribe or request deletion where applicable.
Security
We use reasonable administrative, technical, and organizational measures to protect personal information. No method of transmission over the internet is 100% secure; please use strong unique passwords for any accounts and contact us if you suspect unauthorized access related to your order.
Your choices and rights
- Request access to or correction of personal information we hold
- Request deletion where applicable law allows
- Opt out of marketing emails via the unsubscribe link
- Ask questions about how we process your data
To exercise a privacy request, email info@thepluckypeacock.com with “Privacy Request” in the subject line. We may need to verify your identity before responding.
Children’s privacy
Our website and products are directed to adults. We do not knowingly collect personal information from children under 13. If you believe a child provided information, contact us so we can delete it.
Third-party links
Our site may link to third-party websites or social platforms. Their privacy practices are governed by their own policies.
Changes to this policy
We may update this Privacy Policy from time to time. The “Last updated” date at the top will change when we post revisions. Continued use of the site after updates means you acknowledge the revised policy.
Contact
The Plucky Peacock · 546 Jeff Rd NW, Huntsville, AL 35806 · info@thepluckypeacock.com · +1 (256) 469-3847 · Contact page